Local SEO Tips

In this article, you will learn why Webflow is the best website platform for local trade businesses and how it outperforms WordPress and DIY builders. We explain how a fast, mobile-optimized, and SEO-ready website can turn searches into leads, calls, and paying jobs.

In this article, you'll discover why most trade businesses—like HVAC contractors, roofers, plumbers, and flooring installers—struggle with SEO because agencies push generic strategies that ignore local markets. This article also explains why cookie-cutter SEO wastes money, how outdated websites and bad content kill rankings, and why local search intent (like “emergency plumber near me” or “roof repair Sanford NC”) matters most.

In this article, we’ll break down 7 possible reasons your business might be missing from Google search results and what you can do to fix each one.

In this post, we’re going to walk you step by step through what local SEO really is, why it matters to your business in 2025, and the exact actions you can take today to show up in search results and get more customers.